Fundraising for Asset Managers (GP-LP Matchmaking)

fast closings for
your new fund

fundraising process for GP’s

 

c*funds helps existing or aspiring fund managers, General Partners (GP’s), who are just about to set up a new investment fund of 50M – 1B EUR and need help with an effective fundraising process and finding new and relevant Limited Partner (LP) relations.

 

All our GP-LP matchmaking is fully customized (to geography and sector) and supported by a deep LP base knowledge, especially in Benelux and North Europe. We help you to get the necessary paperwork done and build the needed new LP relations (by video call, PE events, and roadshows).

 

We…

…get you ready with the fund pre-marketing (USP’s, pitch deck, teaser)

…we make sure that your fund marketing is compliant to the level that it will appeal to many LP’s

benchmark your competitor funds to get access to their LP’s

…give access to an exclusive/relevant LP network in your investment area

…set up LP meetings for you and represent you in PE events

…support you with LP conversions

…support you with term sheets and realizing the fund’s closing

 

The below chart demonstrates where c*funds has built the most LP relations (~600) in Benelux, Nordics, DACH and UK.

Added value?

  • +10 years of PE experience enriched with strong deal-maker skills
  • Fast and professional preparation of frictionless fund documentation (both content and with design). We help produce the following documentation: teaser about your new fund, pitch deck
  • We provide also practice-based Data Room Advisory
  • We help with the term sheet (commercial terms of your fund) and LP incentives
  • More than 4,5 B EUR mandates for LP private closings in the pipeline

 

On-demand we provide references

We work very actively with our clients (GP’s) as we act as a Project Manager for your fundraising campaign and Investor Relations Management. Our engagement reaches from fixing the market evidence/investment sweet spot till assessing and advising the right fund parameters and LP incentives.

 

As a proven concept of c*funds, we mainly work with a 1-year fundraising sprint to initiate your new fund.

 

Preparatory phase | Month 1:

  • Assessing your asset class and target fund size against the current LP market (appetite)
  • Assessment of the level of current fundraising documentation
  • Improving and complimenting fund marketing materials (teaser, pitch deck, fund synopsis)
  • Creating your new LP database for the campaign period

Phase 1 – Active Marketing | Month 2-5:

LP activation period (warm leads). Though calls, emails, and Zoom conferences.

We try to expose your fund offering to the best fitting LP’s who have an active mandate in your asset class and geographical region.

Phase 2 – Deal-Making Period | Month 5-12:

  • After active seeding, we will end up with a list of qualified (interested leads)
  • Setting up Face to face LP meetings
  • After a couple of calls and data room access, this is the period for lead activation, Due Diligence, and signing off the term sheets and LPA’s.

Phase 3 – Closing the fund | Months 12+:

  • Setting up the fund
  • Final legal steps

 

Want to know more or are you already interested in fundraising with us, you can click on the following link below to book a free Quick Scan with us!

Get a Quick Scan

Are you interested to fundraise with our team for your new fund? Get in touch with us!

  • diverse and well-established LP network from a global scope
  • a laser-sharp focus on fundraising for GP’s
  • rich experience with mandates (50M – 1B EUR target sizes per funds)
  • free assessment and pre-advise on your fundraising strategy
  • fast response

Get in touch!

tools we bet on

Since we don’t want to waste yours or our precious time, we have invested in resources to create the best possible infrastructure around your fundraising process and our collaboration. We use these digital tools, and great CRM to manage your precious LP leads in a very effective way, to accelerate your closing efficiency.

Trello – All clients of c*funds can stay up to date what we are working on for them through Trello, a highly efficient project management tool.

pitchbook logo

Pitchbook – Pitchbook is one of our most important tools and one of the most powerful tools out there to track financial transactions and filter out the best investment possibilities. c*funds has a partnership with PitchBook to use the most sophisticated fundraising modules for our clients.

other tools we rely on:

PandaDoc – all our contracts and mutual NDA’s are registered and created in PandaDoc where you can simply sign digitally.

Slack – if you want to create a team with us we are happy to open a channel with you, also for the follow up.

Pipedrive – we register and manage our traction here in order to be able to grow exponentially.

Invoiced – To control our cash flow and invoice in a very efficient way, we make use of Invoiced benefiting you to pay at your convenience with PayPal, credit card or IBAN wire.