Pre-marketing support

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pre-marketing advisory

We are expects who can review all your fundraising documentation and help you to be above and beyond the market standard level. On request, we can also graphically design your documents. 

Improving your pre-marketing (teaser, pitch deck, data-room)

c*funds annually screens around 400 pitch decks of new fund managers which creates a deep understanding of the building blocks of exceptional pre-marketing.

There is one obvious trend, high-density text, few visuals, and often a disorganized structure that does not reveal interesting track records. Lots of LP’s will not even read it.

We cannot invent new track records for your new fund but we make sure what you have (AUM, track records, current pipeline) you present in a structured and compelling way.

We also advise about fund structuring (especially your team composition) if we see the track record is still pre-mature.

We also help you to strategize, create your real USP’s to stand out from the overcrowded GP market.

 

Added value?

  • 3 years of strong experience and track record in building rock-solid fund marketing
  • We have been working with many, globally present top-performing GP’s with whom we built many best practices on fund marketing
  • We give an honest validation from an LP point of view (as we work with them daily)
  • Visually appealing design
  • Support on discovering your real investment sweet spot
  • Frees up your time to better focus on your deal sourcing and current portfolio performance

 

On-demand we provide GP references